YOUR PROFESSIONALISM MATTERS AND WILL DETERMINE YOUR LONGEVITY!

                                      I REALIZE THAT I KEEP DISCUSSING THIS. I REALLY NEED YOU ALL TO UNDERSTAND THE IMPORTANCE.
As you all know, I have a coaching program for new and veteran cosmetologists. I love coaching for success. As I listen to my students, I am seeing where they feel that inappropriate behavior is ok. I share my experiences for a reason. I'm not proud of my past behaviors, but I share to help you be better than I was. If you know better, you will do better. So here I go again ... Being a great cosmetologist is about more than just doing hair, nails, or makeup—it’s about being professional in everything you do. Clients don’t just come back because you give them a great look; they return because they trust you, feel comfortable, and enjoy their experience. Professionalism helps you gain new clients and keep them for years.
There are several important ways to show professionalism as a cosmetologist. Your appearance, hygiene, communication, knowledge, and commitment to continued education all play a big role. Staying professional makes clients respect you, refer you to others, and stay loyal to you.

Looking the Part: Appearance and Hygiene
First impressions matter! When clients walk into a salon, they want to see a cosmetologist who looks polished and well-groomed. Your outfit should be clean and stylish but also comfortable for work. Keep your hair neat, nails clean, and makeup (if you wear it) professional. If you look put together, clients will trust that you can make them look great too. Hygiene is just as important. Always wash your hands before touching a client, clean your tools properly, and make sure your workspace is tidy. No one wants to sit in a chair where there’s hair all over the place or use a comb that hasn’t been sanitized. A clean and fresh-smelling environment makes clients feel safe and cared for.

How You Talk to Clients Matters
Your attitude and the way you communicate can make or break your client relationships. Always greet clients with a smile, listen to their needs, and speak politely. Make eye contact and show interest in what they say. Clients love when you remember details about them, like their favorite hairstyle or a special event they mentioned last time. Avoid gossiping or complaining while working. Keep conversations positive and professional. If a client has a complaint, handle it calmly and respectfully. Never argue or dismiss their concerns—listen and offer solutions. Being kind and respectful keeps clients coming back.

Knowledge and Continued Education
Clients rely on cosmetologists to give them expert advice. If they ask about hair care, skin treatments, or nail health, you should have the knowledge to guide them. Take time to educate your clients on how to care for their hair, the best products to use, and what styles or colors suit them. This builds trust and makes you their go-to expert. The beauty industry is always changing, with new trends, techniques, and products coming out all the time. If you don’t keep learning, you’ll fall behind. Take classes, attend workshops, and practice new skills. The more you learn, the more valuable you become to your clients.

Stability and Longevity in Your Career
Jumping from salon to salon or frequently changing locations can make it hard to keep clients. People like stability and want to know they can find you when they need a service. Staying in one place for a long time helps you build a strong, loyal client base. Consistency is key. Show up on time, keep a regular schedule, and make sure clients know how to book appointments with you. If you ever move to a new salon, inform your clients well in advance and make it easy for them to follow you.